EXPERIENCE
Director of Marketing and Communications, Houston Parks Board – June 2018 – present
–Translate core elements of Houston Parks Board’s strategic plan into the Marketing & Communications work plan and key projects
–Work with and coordinate PR and Media consultants on partnerships to achieve positive, mission-advancing, and brand-building coverage and visibility
–Implement organization’s strategic marketing and communications engagement with staff and consultant teams
–Create and manage yearly Annual Report and coordinate with development team in production and implementation of signature Annual Luncheon
–Originate content and creative, produce design content for direct mail, email, social media platforms, blog entries, and other communications
–Advise on activation programs, including community events, groundbreakings, ribbon cuttings
–Advise on development and implementation of Bayou Greenways and Beyond the Bayous related celebrations, events, and programming
–Oversee Houston Parks Board Outreach team–Maintain website and email database
–Steward relationships with Board of Directors
Program and Events Manager, Levy Park Conservancy – September 2016 – June 2017
–Manage relationships with program partners (universities, museums, public schools, small businesses, nonprofits, etc.) and ensure the quality of classes, amenities, events, and activities
–Develop and manage any programs produced in-house
–Oversee and manage the Programs and Events Department, including 12+ part-time, in-park customer service staff
–Create and manage annual budget and calendar for programming and events
–Generate and implement new ideas for park programs, amenities, and events
–Receive and evaluate requests for public and private events from third parties and negotiate agreements
–Create and implement plans for marketing, promoting, and generating awareness of park programs and events, using traditional and social media channels
–Fulfill the Levy Park Conservancy’s responsibilities related to sponsorship and partnership activation as they relate to programming and events
–Undertake community outreach to increase park visitation and better calibrate the park’s programming to meet their needs and desires
–Serve as a highly visible and enthusiastic public-facing representative of Levy Park and theConservancy and model friendly and attentive customer service for other staff
Director of Communications, University of Houston Cynthia Woods Mitchell Center for the Arts – March 2010 – September 2016
–Work closely with Director and Program Director on overall strategic marketing for the Center and its programs
–Develop and execute season and project-based marketing and promotional materials
–Oversee promotional mailings for the center utilizing University of Houston central database
–Maintain website utilizing built-in content management system
–Design and implement email and social media marketing strategies
–Coordinate placement of advertisements in select publications
–Supervise external PR and marketing consultants
–Supervise interns and work study students in the gathering of press clippings, creation of press kits as needed, and maintenance of in-house media contact list
–Help oversee IART, a new academic program focused on the study and practice of interdisciplinary art. Manage the IART undergraduate minor and develop the graduate program in addition to the creation, renewal, and scheduling of IART courses
–Maintain communication with faculty on class scheduling, syllabi, final projects and equipment needs
–Communicate extensively and regularly with faculty, administrators and advisors throughout theUH campus to promote and build awareness about IART
–Work with faculty, visiting artists, and Mitchell Center staff to design new courses and refine pedagogy
–Assist Director in preparation for, and attend, Board meetings
–Train and supervise work study students and/or interns
–Supervise consultants and project managers for select projects
–Development and management of new programmatic initiatives under the auspices of UH Arts, a university initiative to foreground, unify, and support the university’s creative programs
Director, Architecture Center Houston – April 2007 – November 2009
–Perform as Associate Director of AIA Houston
–Responsible for all ArCH programs and exhibitions
–Develop, maintain and manage first ever membership for ArCH; ArchiTypes
–Initiate and procure marketing tools for ArCH, AIA Houston, and ArCH Foundation
–Serve as Human Resources Manager: conduct interviews; liaison for insurance, retirement and health benefits
–Responsible for maintenance and building management in conjunction with other tenants
–Develop and maintain a master architecture community calendar
–Attend meetings and events with applicable community groups as well as all AIA Houston, ArCH Foundation Board meetings and ArCH events–Manage and organize annual Celebrate Architecture Gala for 800 people
–Liaison to Urban Design Committee, PR Committee, Membership Committee, Exhibition Committee, Education Committee, Michael G. Meyers Committee, ArchiTypes, Silent Auction Committee
Civic Art + Design Project Manager, Houston Arts Alliance – June 2004 – April 2007
–Manage City of Houston Civic Art Program projects and other (non – City of Houston) projects as assigned in accordance with contract terms
–Assist management and facilitation of planning-process for City of Houston Civic Art Program
–Liaison to Mayor’s office for all civic art projects
–Increase awareness and public lectures and tours of civic art projects and represent program at outside meetings, workshops, etc.
–Plan and coordinate special events related to civic art projects
–Facilitate increased number of Open Calls for Artists and generate language for printed materials
–Execute, create and administer first-ever juried slide registry for City of Houston Civic Art Program
–Generate all project related correspondence
–Negotiate and administer contracts for Civic Art + Design clients
–Coordinate billing and payment for artist related services
–Prepare and coordinate all presentations for art concept approval
–Coordinate assignments for CA+D Assistant, interns, or volunteers, as appropriate
–Coordinate, document and facilitate artist selection panels, all meetings and artist activities from artist selection through maintenance documents
–Coordinate Civic Art and Design Committee reports and presentations and attend Committee meetings
–Assist with all aspects of CA+D program administration, as necessary
–Oversee Space 125 Gallery
EDUCATION
University of Southern California – Los Angeles, CA – Master of Public Art Studies
Colby College – Waterville, ME – Bachelor of Arts
Episcopal High School – Houston, TX – High School diploma
LEADERSHIP & APPOINTMENTS
–ArtTable 2007-2016
–Lawndale Art Center Board Member 2006-2016, Chair 2014-2016, 2022
–Spacetaker Board Member, 2008-2012
–Houston Wilderness, 20/20 Group, 2007-2010
–Guest Lecturer, Colby College, May 2006
–Americans for the Arts Panelist, June 2006
COMMUNITY INVOLVEMENT
–Presbyterian School Annual Fund Chair 2021
–Preservation Houston
–Emerging Leaders, Houston Downtown Alliance
–American Cancer Society, Starlight Gala Art Committee Chair
–Urban Green, Hermann Park Conservancy
–Bayou Buddies, Buffalo Bayou Partnership
AWARDS
–Houston Grand Opera Ovation Award Winner
–002 Magazine, People of Houston
–Americans for the Arts Scholarship, Washington, DC